Your Brand Is Your Business - Market It!

Sep 4, 2025

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...

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6 Benefits of Customer Loyalty Programs

Aug 21, 2025

Everybody loves getting new business – it's exciting! Because new customers are so crucial to growing a business, many companies pour the majority of their marketing time and energy into gene...

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Rebranding Your Business To Elevate Your Brand

Jul 15, 2025

Why Rebranding Matters Rebranding is more than just a new logo or a fresh color scheme-it's a strategic move that can redefine your business, enhance brand recognition, and attract new customers. ...

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How to be an Empathetic Leader and Still Get the Job Done

May 13, 2025

Empathy is the ability to feel the same emotions felt by someone else. This trait allows you to feel pain for a friend whose going through a divorce, or excitement for a sister who was recently pro...

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16 Ways Color Affects Your Branding and Marketing

Mar 18, 2025

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your adva...

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6 Things You're Missing Out on by Not Using Promotional Products

Feb 17, 2025

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

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The History of Promotional Products

Feb 3, 2025

If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products h...

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Why You Should Consider A New Hire Welcoming Kit

Dec 9, 2024

Did you know that according to Gallup, only 12% of employees feel they have experienced a good onboarding experience? Onboarding is more than just filling out the mandatory HR paperwork and some tr...

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Branding 101: What Makes a Brand Powerful

Sep 27, 2024

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, an...

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The Secrets to Attracting Ideal Customers

Jan 28, 2024

You put together the business plan, signed the lease, designed an informative website and…*crickets*. It can be pretty discouraging when you put in the effort, but you're not attracting yo...

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How to Make Rush Orders Less Stressful

Apr 3, 2023

Whether you just found out you need products for an event soon, or someone forgot to place an order, sometimes rush orders just happen. And that's okay! Getting your order in last minute doesn't me...

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How to Work Smarter, Not Harder

Mar 6, 2023

Do you ever find that no matter how hard you're working, you're not getting the results you want? You put in the long hours at the office, you answer every email, you skip lunch, and yet you're sti...

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How to Juggle Work and Life Balance Like a Boss

Dec 24, 2022

Sometimes life gets hard. You don't have to work a night shift from Monday to Sunday to agree with that statement. Even the most effortless of jobs, those we believe to have truly mastered, can ge...

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7 Ways to Instantly Make Your Website More User-Friendly

Nov 11, 2022

With more and more people preferring to conduct business exclusively online, a user-friendly website isn't just desirable, it's required if you want to be successful. These seven tips will help you...

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Why You Should Be Having More Fun at Work

Oct 28, 2022

In the past, the words “work” and “fun” were two very different concepts that could never be caught in the same sentence. The old school rationale taught us that if you are ...

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How to Protect Your Business From Hackers

Apr 25, 2022

Business owners have a lot to lose in the event of an unfortunate data breach. From intellectual property to customer lists to bank account numbers, hackers have their eyes set on the most invaluab...

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How to Choose Uniforms the Whole Team Will Love

Mar 27, 2022

If you've been in the workforce for a couple of years, you've probably had to wear a company uniform at one point or another! Across all industries, trades, and professions, uniforms are common &nd...

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The Power of Promo: Why People Love Freebies

Nov 19, 2021

Getting free items can feel like winning the lottery. Whether it's a free sample at the grocery store or a free trial of your favorite streaming service, it is always exciting to get something for ...

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